12th Annual Tourism Forum

On Friday, March 15, the 12th annual Tourism Forum took place at the exhibition grounds in Prague-Letňany, organized by the Czech Tourist Authority – CzechTourism. The event was part of one of the largest domestic tourism trade fairs, Holiday World and Region World.
This year's edition addressed a range of current topics, including the present and future challenges facing tourism, ESG, the potential of active tourism, and climate change. A panel discussion focused on spa tourism, in which our director Alina Huseynli also took part, once again confirmed the fundamental importance of the work we do at ILaB for the further development of this segment.
We thank CzechTourism for organizing such a significant event and look forward to further cooperation!
Published by
Institute of Spa and Balneology
The only public research institution of the Karlovy Vary Region.
Updated: 6 July 2026


